Twitter Continues to Struggle with Growth and Engagement

Twitter user growth chart 2016

We need Twitter I know. It sometimes feels like kicking someone when they are already down. But, we can’t stop talking about the troubles with Twitter. It’s because so many of us really like Twitter and want them to figure this all out. As much as Facebook continues to be an unstoppable juggernaut, it isn’t…

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Twitter's user growth is slowing quickly

Statista Infographic Twitter user growth

Perhaps not all that surprising. I don’t think Twitter has ever been something that the average person understands. Its inclusion on television and other media has certainly raised awareness, but that hasn’t necessarily translated into real engagement. A 2009 study found that 71% of tweets are ignored, and I don’t think that has really changed.…

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Is Pinterest Right for Your Business?

Pinterest is one of the fastest-growing social networks in 2012. According to ComScore: in January 2012, 13.76m people worldwide visited the site and spent an average of 89 minutes there. Business Insider recently shared some interesting data tidbits about its growth, users, and their sharing behavior. But, I really like the data shared in this…

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Shoshin Project Video Interview with Larry Cornett: Search Should Beware of Social Media

Image of Larry Cornett - Shoshin Project interview December 2010I was in NYC last week and had the pleasure of speaking with the folks from The Shoshin Project about the current trends within the Tech industry. Specifically, we talked a lot about the impact of social media and how it could potential disrupt traditional information retrieval (i.e., Web Search). I believe that social media’s popularity and technology may push aside traditional search by helping users tame the information overload beast that the “stream” has become.

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