Think about where you place your job loyalty

Frustrated young business man lost job

Losing your job From a recent post by Gretchen Kittelberger about losing her job (CrossFit athlete and prior Counsel at CrossFit, Inc.): “It really wouldn’t have mattered if my work, or my effort, or my output had been 10x or 100x better. At the end of the day I still would have ended up in…

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People don't engage with logos

Larry Cornett, career and business advisor at Brilliant Forge

If you run a small business or startup, you may be guilty of this mistake that I’ve made. We’re excited about creating a new brand and building out a business, so we set up this independent entity from our own personal brand. A logo instead of our face on every social media profile. Using the…

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